Archive for the ‘Marketing Blogs’ Category

How To Choose A Domain Name

Buying a domain name is so easy these days. And they’re very affordable now too. In the “old days” it was expensive to buy a domain name.

Maybe that’s why so  many people don’t give much thought to the domain name they’re buying. Or maybe it’s just that they don’t know what they don’t know…

If they knew the real secrets to choosing good domain names they would no doubt choose different names. If they knew the insider’s secrets, they’d be shocked at the advantage that you can gain over your competition… just with your selection of your domain name.

  • Choosing a good domain name can help you to achieve better search engine listings… and to get those precious search listings faster.
  • It can even increase clicks to your website. That’s right – your domain name can impact whether or not someone even bothers to visit your website.
  • Plus… the the wrong domain name can even hurt your listing with the search engines.

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It exposes issues that will shock you about what your domain name might look like in the search results. These are issues that you’ve probably never, ever even considered.

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Marketing Blogs – First Steps First

When you’re thinking about adding a blog to your marketing there are several things to consider that will help you with developing your blog.

Is your marketing blog your only website? If this is the case you may take a different approach then you would if you’re adding a blog to your online presence.

Is your marketing blog going to be an addition to your current online presence (i.e. you already have a website or maybe even another blog already)? If your marketing blog is an addition to your other web properties (websites, blog, etc.) how will you integrate these together?

Either way you still will want to identify who your primary target is for the blog and what the main goal of the blog is.

Who you’re targeting and what your goal is will help define the site. It may impact the domain name, the pages and categories you choose, what you’ll talk about on your blog, how you’ll move someone from being a visitor to a prospect or a sale.

So rather then rush into getting a blog, take some time to think through what you plan to accomplish with the blog.